About the Journal
International Review of Management and Marketing (IRMM) is the international academic journal, and is a double-blind, peer-reviewed academic journal publishing high quality conceptual and measure development articles in the areas of management, marketing, business and related disciplines. The journal has a worldwide audience. The journal's goal is to stimulate the development of management, marketing, business and related disciplines theory worldwide by publishing interesting articles in a highly readable format.
ISSN: 2146-4405
Current Issue
Vol. 14 No. 3 (2024)
Published:
2024-05-10
Articles
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Unveiling the Shadow: Theorizing the Impact of Narcissistic Leadership on Sales Teams
Abstract views: 231 /
PDF downloads: 293
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Investigating the Features of Sales Promotions: Conceptualization and Empirical Evidence
Abstract views: 204 /
PDF downloads: 130
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Assessing the Moderating Role of Customer Orientation on the Impact of Business Intelligence Tools on Digital Marketing Strategy Optimization
Abstract views: 249 /
PDF downloads: 184
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The Role of Digital Marketing in Shaping Students’ Attitudes towards Health Care Professions
Abstract views: 218 /
PDF downloads: 164
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Rajkumar and Venkataraman: Cross-Sectioning Sustainable Supply Chain Governance: A Bibliometric Analysis
Abstract views: 186 /
PDF downloads: 137
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Elevating Industry IQ: The Dance of Empowerment, Resourcefulness, and Innovation in Petrochemical Realms
Abstract views: 164 /
PDF downloads: 69
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Agile Blueprints: Navigating Project Management toward Sustainable Success: A Comprehensive Literature Synthesis and Managerial Compass
Abstract views: 184 /
PDF downloads: 127
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Learning from the Past Bridging Digital and Physical Markets: A Guidelines for Future Research Agenda of Online-to-Offline (O2O) Marketing Strategy
Abstract views: 230 /
PDF downloads: 166
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The Effect of Halal Awareness, Halal Certification, and Social Servicecafe on Purchase Intention in Indonesia: The Mediating Role of Attitude
Abstract views: 201 /
PDF downloads: 133
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Analysis of Green HRM, Green Value Strategic Improving CSR and Green Performance in Central Kalimantan HSL Palm Companies
Abstract views: 172 /
PDF downloads: 105
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Communicating Banking Cyber-security Measures, Customer Ethical Concerns, Experience, and Loyalty Intentions: A Developing Economy’s Perspective
Abstract views: 191 /
PDF downloads: 138