Xue D-F, Zhao S-J, Zhang D-P. Comparison of CRM Programs Basing on Improving Customer Profitability: Using the AHP Method. IRMM [Internet]. 2014 Mar. 18 [cited 2024 Dec. 22];4(2):167-74. Available from: https://econjournals.com.tr/index.php/irmm/article/view/770