Nancy, K., Busolo, H. and Chepkilot, R. (2019) “A Comparative Study of Influence of Advertising through Online and Offline Media Channels on Consumers’ Attitude by Selected Commercial Banks in Nairobi County, Kenya”, International Review of Management and Marketing, 9(6), pp. 169–178. Available at: https://econjournals.com.tr/index.php/irmm/article/view/8757 (Accessed: 22 December 2024).