SYZDYKOVA, Aziza; AZRETBERGENOVA, Gulmira; ZHETIBAYEV, Zhanture. Brand Valuation with Hirose Method: An Application in Kazakhstan. International Review of Management and Marketing, [S. l.], v. 15, n. 3, p. 130–137, 2025. DOI: 10.32479/irmm.17938. Disponível em: https://econjournals.com.tr/index.php/irmm/article/view/17938. Acesso em: 19 jul. 2025.